One way to Generate Buzz
Buzz building marketing lesson from a billboard, you could take the same strategy for your internet real estate. A racy photo will get you business flooded with phone calls if you do it right. Take for example the billboard below. Business was slow for one attorney in Chicago who created the billboard ad below that worked like crazy!
Anyway – if you so desire to take this route and drum up more business than you can handle so that your phone lines are going berserk…This attorney, Corri Feltman cashed in on the ’sex’ appeal aspect of advertising.She hit the right things in her advertisement…provoked an emotional response, built buzz, and communicated her point very clearly!
I’m posting this to you simply as an example and in this instance, showing proof positive that these type of photos and ads work.
All you need to do is notice the SuperBowl commercials to see that advertisers are using the ’sex’ appeal factor to sell. Who could have imagined that a Jack in the Box commercial could be so racy? Just an interesting tactic for creating some buzz around your internet real estate.